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Archive | June, 2009

Mommy, where do crywolf designs come from?

24 Jun

Today we thought we would give you a little glimpse into the process of getting from a drawing to a shirt-ready design. It’s a question we get from time to time. Since all of our designs pretty much start off as drawings/sketches, there’s a bit of work involved.

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Materials: artists pens, pencils, eraser, india ink & brush.

I couldn’t really explain our design process even if I tried because it’s always different for each of us. We do usually come up with a few loose ideas for themes/designs and divvy them up. As with any creative process, having some direction helps but sometimes ideas are just born spontaneously and you roll with them. Drawings are sketched out in pencil first and then inked. Solid black lines are a hell of a lot easier to work with on the computer than pencil lines, and are essential when creating an image for silkscreening. I’ll use one of our older designs, Siamese Geisha, as an example.

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Inked drawing, scanned in.

This is an inked drawing scanned in and ready to be digitally modified/edited. (Crywolf Tip: A cheap solution if you don’t have a scanner is to just take a photo of your drawing with a digital camera). Depending on the design, sometimes we draw them in sections and assemble them digitally. Doing so will allow you to play around with composition. In this case, I drew the geisha head fairly big and ended up having to draw the other parts on separate sheets of paper and scanning them in separately.

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Multiple parts assembled into one image.

At this stage we do some adjustments in Photoshop and Illustrator, smoothing out the lines and maybe even erasing or adding to the drawing if something isn’t working to our liking and we end up with something that is usually pretty close to the final design. This part of the process usually takes longer than it took to do the actual drawing. We collaborate on our designs throughout different stages so what we start out with isn’t always what we end up with. That’s about it! Once a design is finalized it’s easy to play around with colour combinations and test out different options.

geishamonster2

Colour testing.

The above would have been a 10 colour silkscreen which we would have been insane to print, I was just playin! After colour is added, the file gets separated into layers and ready to print onto acetate. Then we coat the screen, expose the images (which is a whole other process) and then we print your favorite shirt in the world!

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Seminars and FB contest!

16 Jun

This morning we hit the road early (too early) for an Innovation Forum hosted by Enterprise Toronto. It was a full day of seminars based around developing innovative ideas into successful business ventures. The first speaker was W. Daniel Mothersill, President of National Angel Capital Organization and did a thorough presentation on specifics that investors/financiers want and are expecting when you pitch to them. Interesting information coming straight from the source and good to know for future ventures. It may not have been wholly relevant to our position and size in the business world or the type of financing we would be looking for but he definitely laid out some fundamentals that any structure of business can apply. The rest of the day seemed geared towards inventors and new technological developments and boring powerpoint presentations were making us restless, so we decided to split. We felt the relief that one naturally feels upon exiting a stuffy lecture hall. Junefest (whatever it was) was happening just outside but we were too early to catch it.


Us and our pals at the seminar. JK!

BTW, you should become our facebook friend!!!

Why? Because every evening for the rest of June we’ll be posting a little trivia question and the winner gets our special discount code for FREE SHIPPING for the rest of June. Yesterday’s question was to guess the creature:

Even though I insist that they are Furbies, these lil dudes are actually Honduran White Bats (Ectophylla Alba). Congrats to Shannon Stephens.

Questions will be of the same nature: fun, weird and probably useless trivia. Add us and play for your chance to W-I-N!

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Website MAKEOVER!

8 Jun

Have you had a chance to visit our new site? We gave it a slight makeover (from super cool to EVEN COOLER) and now there are a bunch of new features to check out:

  • make a wish list
  • create a customer account for return visits!
  • pay direct with your credit card on our 100% secure site
  • introducing paypal EXPRESS for a speedier checkout!
  • a Quick Search function if you’re looking for something specific
  • discount codes!

Speaking of discount codes, we are offering FREE SHIPPING for the month of June. All you have to do is join the mailing list to receive the special code. BTW – that’s what rules about being on the mailing list, you’ll get in on exclusive deals/discounts!

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In the Fun Department, yesterday I decided to bike up to the Aurora Street Festival. On the way up I dropped off some custom buttons to our friend Connie. Check out her health/nutrition blog for some health tips and really amazing all-natural recipes!

I didn’t get hit by a car and the rain held off so all-in-all it was a good little trek. We’re definitely going to hire this guy for our next show:

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He should really have a real monkey though! So, what did YOU get up this weekend?

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